The Way Of Copywriting

An advertising team is working very late at night on a project due the next morning.


Suddenly, a Genie appears before them and offers to each of them one wish.

The copywriter says: "I've always dreamed of writing the great American novel and having my work studied in schools across the land. I'd like to go to a tropical island where I can concentrate and write my masterpiece."

The Genie says, "No problem!" and poof! The copywriter is gone.

The art director says: "I want to create a painting so beautiful that it would hang in the Louvre Museum in Paris for all the world to admire. I want to go to the French countryside to work on my painting."

The Genie says, "Your wish is granted!" and poof! The art director is gone.

The Genie then turns to the account executive and says, "And what is your wish?"

The account executive says, "I want those two assholes back here right now."